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Fujian longtai bamboo industry: four years to achieve the first listed bamboo products enterprises

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  • Time of issue:2020-12-08
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(Summary description)Fujian Longtai Bamboo Co.,Ltd.(hereinafter referred to as"Longtai Bamboo")went public in less than 4 years from its establishment in 2011 to its successful listing in the"New Third Board"in 2014,becoming the first bamboo products enterprise listed in the domestic capital market and the first enterprise listed on the New Third Board in Nanping City.This is a legend in northern Fujian,and a miracle among the peers.What on earth does the rapid development of Longtai bamboo depend on?To this,the company's general manager Lian Jianchang gave a very simple answer-talent,technology,management.

Fujian longtai bamboo industry: four years to achieve the first listed bamboo products enterprises

(Summary description)Fujian Longtai Bamboo Co.,Ltd.(hereinafter referred to as"Longtai Bamboo")went public in less than 4 years from its establishment in 2011 to its successful listing in the"New Third Board"in 2014,becoming the first bamboo products enterprise listed in the domestic capital market and the first enterprise listed on the New Third Board in Nanping City.This is a legend in northern Fujian,and a miracle among the peers.What on earth does the rapid development of Longtai bamboo depend on?To this,the company's general manager Lian Jianchang gave a very simple answer-talent,technology,management.

  • Categories:Industry news
  • Author:
  • Origin:
  • Time of issue:2020-12-083
  • Views:
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  Fujian Longtai Bamboo Co.,Ltd.(hereinafter referred to as"Longtai Bamboo")went public in less than 4 years from its establishment in 2011 to its successful listing in the"New Third Board"in 2014,becoming the first bamboo products enterprise listed in the domestic capital market and the first enterprise listed on the New Third Board in Nanping City.This is a legend in northern Fujian,and a miracle among the peers.What on earth does the rapid development of Longtai bamboo depend on?To this,the company's general manager Lian Jianchang gave a very simple answer-talent,technology,management.

  Xushi Town,Jianyang District,where Longtai Bamboo Industry is located,is a mountainous town with eight mountains,one water and one field.It is not as prosperous as Beijing,Shanghai and Guangzhou,nor as rich as Jiangsu,Zhejiang and Shanghai.Surprisingly,five people have resigned from these big cities to join Longtai Bamboo Industry.In addition,two overseas returnees and one MBA are also attracted to come here and set down roots here.

  A scale is not a large mountain area private enterprises,why so charming?Lien says he has three"magic weapons".

  Space for career development.For the employees who join the big family of Longtai,the company"tailors"and helps them to find the most suitable position through continuous attempts."Only when the position is matched with their abilities can employees see their value and have the opportunity to grow."Lian Jianchang told reporters that on the basis of a good team,the company carries out the manager responsibility system,each manager manages a team,is responsible for a project,the company is set for its short-term,medium-term,long-term goals,rewards and punishments.

  Multiple welfare package.Lian admits that compared with companies in big cities,Longtai Bamboo currently offers a salary package that is not competitive.However,the company implements the treatment and contribution year-on-year growth system,which is no more than now and in the future.The greater the contribution,the higher the income.In addition,the company also provides as many benefits as possible for employees.At present,the company is planning to purchase land to build commercial housing,then,qualified employees can be purchased by cost price.

  Equity incentive mechanism."The development of an enterprise cannot be separated from talents,"Lian Jianchang said.To attract and retain talents,employees must become the owners of the enterprise.To this end,since last year,the company has actively implemented the equity incentive mechanism,as long as the staff to complete the set goals,the company will be rewarded that year.So far,some employees have been given equity.

  A borderless R&D team

  We have established long-term cooperative relations with IKEA,World Kitchen,ALDI and other large international chain enterprises.Sweden IKEA,the World's largest furniture store,has designated one of the three major suppliers of bamboo products in China...Lian Jianchang said that Longtai Bamboo can achieve such results in the short term,thanks to the company's technological upgrading and research and development innovation.

  Under the guidance of the business goal of"low cost,high quality",Longtai Bamboo keeps investing in equipment renewal and technological innovation,and takes the lead in the bamboo products industry in northern Fujian to complete the complete set of equipment,including bamboo--bamboo board--finished product production--numerical control molding--electrostatic dust-free painting."It not only reduced labor costs,but also greatly increased production capacity,"Lian said.In the past,it took more than 20 workers in a packaging workshop a week to assemble a large container.Today,18 workers can pack three containers a week on an automated assembly line.What a company can produce in a week is what a company of the same size can produce in a year under traditional operating conditions.

  In order to ensure sustained and healthy development of enterprises,create"bamboo household products industry the most competitive manufacturer",the company on the one hand,to build without borders product research and development team,has successively developed bamboo cutting board,bamboo bowl,bamboo flower and so on more than 1600 varieties,founded kang yuan,Ken old own trademarks,such as bamboo,Qbamboo with innovation to guide the market;On the other hand,the passive order production into active product supply,"in the past is the customer to the drawing,the supplier quotation,by the customer to choose the supplier.Now,we design the drawings first,let the manufacturers choose the products,and lead the customers with the standards,"Lian said.At present,Longtai Bamboo Industry is cooperating with relevant scientific research institutions to carry out ecological certification and international high standard system certification,and gradually realize Industry 4.0.

  Implement 5S standardized management

  "In the past,workers spent half an hour after going to work in the morning and half an hour before going off work in the afternoon talking about'Liu He Cai'.Now we can't see this kind of scene any more.In these two periods,workers are actively doing hygiene,"Lian Jianchang told reporters.

  This change stems from the implementation of the 5S standardized management model.Lian Jianchang introduced that in order to improve the level of production management,the company cooperated with Shenzhen Hengzhuo Group,which sent its staff to the company to eat and live together with the employees.After 21 months of continuous running-in,the quality of the staff has been greatly improved,which in turn promotes the improvement of product quality.Now,the qualified rate of the company's products has reached more than 95%,the material utilization rate has increased by more than 20 percentage points,and the enterprise benefits have been maximized.

  Management is not only about people,but also about things.At the beginning of its establishment,Longtai Bamboo Industry took the construction of raw materials base as the foundation of the company.With the support of relevant parties,the company has cooperated in managing 15 thousand mu of bamboo hills in xu town and shufang township.In accordance with the business philosophy of sustainable development,the company has cooperated with Chinese Academy of Forestry and IKEA in Sweden successively to certify the whole industrial chain of forest FSC FM-CoC for bamboo products,and to certify the high protection value of broad-leaved forest in the tending of bamboo forests.On this basis,the company also passed the French BV notarization,the European Union timber regulations DDS certification,and was rated as one of China's first forest products index mechanism enterprises,all of which have laid a solid foundation for the export of products to the European and American markets.

  Lian Jianchang told reporters,in order to do bigger and stronger enterprises,to promote the"new third board"to the"Growth Enterprise Board"to transfer the work,the company will be divided into two,three periods of capital expansion."This year,the company has started the second phase of the capital expansion project,the planned investment of 150 million yuan,new construction land of 70 mu,new plant area of 25,000 square meters,new transfer of labor force of 150 people,to achieve the main income of 200 million yuan,to achieve tax 10 million to 15 million yuan.Next,the company plans to build the third phase of 300 mu bamboo based high-performance composite material production base in Haixi Industry and Trade City Bamboo Industrial Park(Xushi Town).Lian said.

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